Briatore targets lucrative Gucci title deal as Alpine eye commercial overhaul
Briatore Secure Historic F1 Gucci Future Mega Deal Flavio Briatore, Executive Advisor at Alpine, has positioned the team’s forthcoming title partnership with Gucci as a defining commercial and cultural shift for the Enstone operation. From the 2027 Formula 1 season the squad will compete as the Gucci Racing Alpine Formula One Team. Briatore has publicly … Read more